Muse App design
Muse app design: pedagogy in the museum
Muse, an iOS app, aims to diversify the way in which modern audiences view, learn, and contribute to art. History has often been written by those in power–rewriting history and completely erasing others from it. However, Muse seeks a community approach to look for and explore forgotten and rewritten histories. The goal of Muse is to generate discourse, provide engaging educational opportunities, and curate experiences that deepen users’ knowledge of forgotten histories.
Integrating iPadOS devices with Muse into museums will further acknowledge and deconstruct the biases that have been created by institutions over time. Museums will shift towards more engaging, community-based discussions that encourage discourse and fulfilling experiences.
Pain Points
Pain Point 1:
Museums often times are too stuck in their ways; the museum experience is often too disengaging to modern audiences
Brag Point 1:
Muse provides curated tours with easy hand-offs to museums that allow for interesting, personalized storytelling
Pain Point 2:
Storytelling and information within museum spaces often seem too one-dimension in their voice and dialogue
Brag Point 2:
Muse creates a forum that encourages community input and discussion to break the mold of art history’s singular, exclusionary narrative
Pain Point 3:
It can be difficult to find time to commute to and traverse through museums
Brag Point 3:
Muse curates learning experiences within the app that allows for flexibility in location and information
STORYBOARDS, WIREFRAMES, FLOWS
Purpose Statement of System
This app aims to deconstruct the elitism, antiquity, and exclusivity that museums tend to hold; through a crowd-sourced application, thousands of years of previously excluded voices and narratives can be brought to light through a more accessible and inviting forum and app.
By connecting current histories to the past ones, involving different theories from historians and users, and creating engaging environments of discussion and learning, this app can become a step towards a more accessible world of art and art history
Benefits
Creates an engaging platform that connects the average person to art history, museums, and relevant social issues
Creates discussions around art, artists, and perspectives that have been previously written out of history
Creates awareness around the biases and discrimination of history and how other narratives can be explored and explained through art
Branding Elements
Color
With a simple color palette that mixes intrigue, sophistication, and calmness, and illustrations/ imagery that balance out the more educational text, this app creates a more engaging platform to learn art history and museum culture. The environment inside the app is meant to be welcoming of those who want to explore and learn
LOGO AND TYPOGRAPHY
The logo is, simply put, a museum space. The strokes of the M act as pillars, and the form as a whole references classical Greco-Roman architecture. As a whole, the logo represents a space for learning and gathering
Helvetica Neue is a reliable and diverse typeface with its fonts and weights. It is reliable and minimal, which enforces the idea of a more modern identity and interface.